Volumizing Mascara: Unleash powerful root-to-tip lash volume in power colors for bold lash impact; The no-clump plumping formula infused with collagen delivers 9 times the volume in just one coat
Plumping Mega Brush: The Big Shot brush features unique, wavy bristles that cradle lashes, while the collagen formula delivers dramatic volume; Ophthalmologist tested and suitable for contact lens wearers
Your Perfect Lash Look: Find your perfect lash look with our mascara; If it’s longer lashes you crave or the appearance of thicker eyelashes, there’s an iconic brand of mascara by Maybelline for you
It's All In The Eyes: The possibilities are endless with our eyeshadow and eyeshadow primers, eyeliner, brow makeup, and mascara collections designed to transform your look in the blink of an eye
Volumizing And Lengthening Mascara: Full lash fringe that’s feathery soft, with no flaking, no smudging, and no clumping; Just voluptuous volume and intense length. 20x more volume and up to 2x more length. Based on a consumer claims study, November 2020
L'Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
Create you perfect eye makeup look with our collection of Voluminous mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color
Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
Lash Sensational, For A Full Fan Effect: Exclusive fanning mascara brush with ten layers of bristles reveals layers of lashes for a sensational full-fan effect; Add the look of length and volume without clumping; Ophthalmologist tested, contact lens safe
Define Your Eye With Mascara: No eye look is complete without Maybelline Mascara--amp up the drama with The Falsies Mascara, keep it classic with the iconic Maybelline Great Lash, or go for a smooth, clump-free natural-but-better look with Snapscara
Maybelline Is The Eye Expert: Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes; With a broad array of pencil and liquid eyeliners, highly pigmented eyeshadows, iconic mascara, and eyebrow makeup
Maybelline has what you need to create any look: foundation, bb cream, concealer and highlighter to create a perfect canvas, eyeshadow, brow pencils and eyeliner for any eye look and lip products, from show stopping matte lipstick to au natural lip balms
Lengthening Mascara: This volumizing waterproof mascara formula is infused with bamboo extract and fibers for long, full and lightweight lashes that don't flake or smudge
Lash Extension Brush: Features our exclusive Flex Tower mascara brush that bends to volumize and extend every single lash from root to tip; Ophthalmologist and allergy tested, suitable for sensitive eyes and contact lens wearers
It's All in the Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows and mascara collections are designed to transform your look
Create Any Look: Our foundations, bb creams, concealers and highlighters create a perfect canvas; Make eye looks with eyeshadows, brow pencils and eyeliners, and perfect your pout with lipsticks and lip balms
WATERPROOF: Lash Princess False Lash Effect Waterproof Mascara gives you voluminous false lash effects of the original in a new waterproof formula!
DRAMATIC VOLUME: the conic shape fiber brush sculpts individual lashes for definition & volume, WITHOUT clumps or globs.
LASTS ALL DAY: go about your day free from flaking & fading! This mascara does not flake, fade, or wear, making it a perfect all-day, longlasting mascara. Sweat and tears are no match!
REMOVAL: this mascara has staying power! Use a gentle makeup remover or micellar water to remove at the end of the day; if this doesn't work, coconut oil is recommended.
$4.99
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